Improving Live Streaming with Development
Services
Capabilities
Challenges
Ensuring High-Quality Live Streams
Delivering stable, lag-free streaming experiences, especially during peak viewership events, required robust performance engineering and reliable infrastructure.
Providing On-Demand Flexibility
Viewers demanded easy access to full replays and archived footage, necessitating dynamic content storage and efficient retrieval mechanisms.
Enhancing User Engagement & Experience
Cluttered interfaces and slow navigation hindered discovery of events and highlights, limiting user satisfaction and time spent within the app.
Maintaining Security & Compliance
Handling copyrighted content required strict data protection, user authentication, and secure streaming protocols to prevent unauthorized access.
Approach
Modernizing Infrastructure and UX for a World-Class Streaming Experience
Applaudo collaborated with the broadcaster to overhaul the existing platform, migrating to a scalable cloud infrastructure capable of handling high traffic volumes without compromising quality. By introducing adaptive bitrate streaming, optimized caching, and streamlined workflows, the team ensured smooth playback and minimized buffering.
The redesigned UI/UX allowed viewers to easily browse live schedules, explore on-demand catalogs, and replay events on their terms. Rigorous testing and quality assurance maintained security and compliance, while continuous monitoring and improvements kept the platform aligned with user expectations, delivering a truly immersive, on-the-go viewing experience.
Results
Improved Stream Stability & Quality
Created adaptive streaming and robust cloud architectures ensuring consistent, high-definition playback during popular live events.
Enhanced Viewer Engagement
Simplified their interface and intuitive navigation increased content discoverability, encouraging viewers to watch more events and replays.
Faster Response to Market Demands
Empowered the broadcaster to rapidly adapt scalable solutions and efficient content delivery, adding new features and capabilities as audience needs evolved.
Applaudo’s modernization efforts transformed our streaming app into a reliable, user-friendly platform. Our viewers now enjoy seamless live coverage, easy access to replays, and a richer overall experience.
Director of Digital Platforms
Major U.S. Broadcaster
